The Arty Mom

For this project - I created a full set of branding elements, including the logo, social media cover images, as well as various website assets such as icons and clickable image links. My focus was on crafting a friendly, accessible artistic brand that reflects a creative stay at home mother's lifestyle. The logo and assets were designed to be colorful and inviting, aligning with the brand’s mission to inspire and connect with a community of parents, passionate about art, creativity and family. This project brought together playful and cohesive visuals to build a welcoming, recognizable brand identity across digital platforms.